“The Myth of the Perfect Methodology” — Corey Vilhauer at Confab 2012

Every novice content strategist searches for the perfect content strategy, and every experienced content strategist fights to keep his or hers relevant. But can the always-changing process ever be complete?

The answer: of course not.

Blend's user experience strategist Corey Vilhauer took to Confab 2012 to discuss the myth of the perfect content strategy methodology – the fact that, no matter what, we cannot stop adapting, changing and improving our methods – and in the process we can begin to shift the discussion from WHAT makes a methodology to HOW we put together one of our own.

Slides for his talk are below.